po polsku
illustration: bing.com/createThe latest generation of Digital Audio Broadcasting technology, known as DAB+, uses digital audio encoding to transmit radio signals. Unlike analog radio, which uses amplitude modulation (AM) or frequency modulation (FM), DAB+ uses digital frequency modulation (DFM). DFM allows for transmitting more data using the same amount of bandwidth, providing higher sound quality and better resistance to interference.
Advantages of DAB+
Higher sound quality. DAB+ offers better sound quality than analog radio. DAB+ can transmit audio at resolutions up to 24-bit/96 kHz, delivering clarity and detail unavailable with analog radio.
Better interference resistance. DAB+ is more resistant to interference than analog radio. This means cleaner and more audible sound in areas where signal interference occurs.
More features. DAB+ allows broadcasters to offer additional services, such as:
- text accompanying audio
- subtitles
- weather information
- traffic information
- news updates
Disadvantages
Hardware requirements. To listen to DAB+ radio, you need a DAB+ receiver. DAB+ receivers are available on the market but may be more expensive than analog radio receivers.
Availability. DAB+ is still in the implementation phase in many countries, including Poland. Not all radio stations offer DAB+ yet, and DAB+ coverage may be limited. According to Poland’s National Broadcasting Council:
- 94% of new cars in Europe come with built-in DAB+ digital radio
- in Poland, this percentage is 92%
DAB+ is a technology with great potential that could change the way we listen to radio. Whether it will become a universal radio standard will impact radio’s future as a medium.
Improving DAB+ receiver availability and expanding DAB+ coverage are the main challenges facing this new technology today. If successful, DAB+ could paint the future of radio in entirely new colors.
COMMERCIAL BREAK
New articles in section Media industry
Cinema in the era of algorithms and AI
Arkadiusz Murenia
Will artificial intelligence kill the creativity of filmmakers? The most honest answer is: no, AI is unlikely to kill the creativity of filmmakers, but it will very clearly change the place where this creativity manifests itself and, above all, how.
Social media, journalism and advertising. Trust in sponsored content study
Krzysztof Fiedorek
Is sponsored content destroying credibility on social media? Research results are ruthless. We trust regular editorial posts in 87.5 percent of cases. When a bank pays for material, the rate drops to 20 percent. Young recipients equate commerce with falsehood.
Most influential women in polish marketing and business
Arkadiusz Zbróg, IMM
Joanna Malinowska-Parzydło, Dagmara Pakulska, Natalia Hatalska, Anna Ledwoń-Blacha, Monika Smulewicz, and Dominika Bucholc. This is the top of the list of the most influential women in marketing and business, developed by the Widoczni agency in cooperation with the Institute for Media Monitoring (IMM).
See articles on a similar topic:
Review of media from around the world. See what they are buzzing about [LINK]
AUTOPROMOCJA Reporterzy.info
What is the media buzzing about? A review of the headlines of the most important newspapers and websites. Events of the day, country, world, media market, economy, sport, foreign media, and even gossip and curiosities. In real time and 24 hours a day. We invite you!
Vulnerable to disinformation. Study of fake news in social media
KFi, azk/ bst/ amac/
As many as 58 percent of Generation Z individuals are unable to recognize fake news in social media. Among those over 65, this figure stands at 29 percent - according to a study published in Poland by NASK and the Praktycy.eu association.
Yellow Press. What is Yellow Journalism?
Krzysztof Fiedorek
The terms "yellow press" and "yellow journalism" are often used pejoratively to describe journalistic practices focused on sensationalism, gossip, and emotions rather than objective facts. Let’s explore their origins, distinctive features, and impact on society.
Journalism in the age of AI. Why people prefer humans over machines
Krzysztof Fiedorek
Only 12% of people accept news created solely by AI, while 62% prefer those written by humans. At the same time, only 19% notice labels indicating the use of artificial intelligence, while younger audiences ask AI to explain the content to them. These are the findings of the Reuters Institute report on artificial intelligence in media.
