menu
Weekly Online Magazine
ISSN 2544-5839
zamknij
MediaHisttory Podcast image

26.02.2024 Media industry

Influencers Earn Too Much. No Fluff Jobs Report

KrzysztoF

According to nearly 70% of Poles, influencers earn too much, and 54% feel the least affection for them out of all professions. Only politicians receive equally low regard among respondents surveyed by No Fluff Jobs. On the other hand, nurses and… farmers are considered underpaid.
Poczytaj artykuł wydanie polskie w wydaniu polskim

Influencers Earn Too Much. No Fluff Jobs Reportillustration: bing.com/create

The latest report from No Fluff Jobs, "Ranking of Professions 2024. How Do Poles Evaluate Selected Professions?" shows that politicians and influencers are held in the lowest esteem.

  • 86% of respondents believe that politicians earn too much,
  • 69% say the same about influencers.
  • Among professions with low social importance, influencers lead with 61% of responses,
  • followed by politicians at 39%.

High-Value Professions but Low Pay


On the other hand, Poles value the importance of medical and agricultural professions.

  • Doctors (80%),
  • nurses (75%),
  • and teachers (54%)

are considered the most socially impactful professions according to respondents. At the same time, these professions are seen as underpaid by Poles.

  • 65% of respondents believe that nurses are underpaid,
  • 59% feel the same about farmers,
  • and 54% about teachers.


Affection and Gender Perceptions in Professions


Medical and agricultural professions are the most positively viewed. Nursing evokes positive associations in 71% of respondents, the medical profession in 66%, and farmers in 63%. The least affection is felt towards politicians (70%) and influencers (54%).

The report also highlights insights on gender perceptions in various professions. 88% of respondents consider the medical profession gender-neutral, even though, according to GUS data, nearly 60% of doctors are women. Similarly, 67% view teaching as gender-neutral, although women make up over 80% of those employed in this field. The most "male" profession, according to the survey, is farming (52%), followed by police work (46%) and programming (39%).

The No Fluff Jobs report "Ranking of Professions 2024. How Do Poles Evaluate Selected Professions?" was based on a DIY survey conducted on the Omnisurv by IQS platform from January 12–14, 2024 (CAWI). The survey was conducted with a representative sample of 1,000 working, professionally active Poles aged 18-64. The full report is available at:
https://nofluffjobs.com/insights/raport-profesja-ranking-zawodow/

Share the article:

dodaj na Facebook prześlij przez Messenger dodaj na Twitter dodaj na LinkedIn

COMMERCIAL BREAK
Work In Media

New articles in section Media industry

Advertising market 2025. Poland, Europe and the World

Marcin Grządka
The global advertising market is growing by 8.8% in 2025 and will reach a value of 1.14 trillion dollars. The industry result in Europe records slightly lower dynamics, at the level of 5.8%. In this comparison, Poland performs clearly above the average. We will record an increase of 8.9% this year and a value of 18.56 billion PLN - estimates WPP Media in the annual report "This Year Next Year".

The print media market 2025. Three global trends

Krzysztof Fiedorek
The market value is 359.53 billion dollars, yet the erosion is visible to the naked eye. The decline for newspapers will amount to -2.3 percent. Despite this, print retains strength: it generates 76 percent of subscription revenues and enjoys 82 percent consumer trust. The future of the industry is defined by hybrid strategies and niche specialization.

Journalism in the age of AI. Why people prefer humans over machines

Krzysztof Fiedorek
Only 12% of people accept news created solely by AI, while 62% prefer those written by humans. At the same time, only 19% notice labels indicating the use of artificial intelligence, while younger audiences ask AI to explain the content to them. These are the findings of the Reuters Institute report on artificial intelligence in media.


See articles on a similar topic:

AI changes the game. A new face of internet search

KFi
Half of consumers in the US already use AI-powered search. By 2028, purchase decisions worth $750 billion will be made through AI. These findings come from McKinsey’s report "Winning in the age of AI search".

Trust in Public Media in Europe. Report by European Broadcasting Union

Krzysztof Fiedorek
Public media in Europe play a significant role in fostering trust and supporting democracy. The EBU 2024 report examines leaders, major challenges, and the impact of media on society. Polish, Hungarian, and Greek media, with results far below the average, face a crucial question: can trust be rebuilt?

Algorithmic personalization study. Who and how understands digital media

KFi
Most internet users believe that everyone sees the same content online. Meanwhile, algorithms personalize messages so effectively that a young woman with higher education receives different information than her father. Researchers reveal who truly understands the mechanisms.

YouTube redefines viewer engagement. Goodbye to returning viewers

KFi
As many as 30% of internet users now turn to YouTube as their main news source, and 65% consume news in video form. Now the platform is shaking things up. Reach still matters, but engagement is what really counts.

More in the section: Media industry

Work in media

United States
New York • Washington DC • Los Angeles • Chicago • Houston • Phoenix • Philadelphia United Kingdom
London • Birmingham • Manchester • Liverpool • Glasgow • Edinburgh Canada
Toronto • Ottawa • Montreal • Calgary Australia
Sydney • Melbourne • Brisbane • canberra Ireland, New Zealand, India

advertisement

Drones. For PRO. On discount




community

Facebook LinkedIn X Twitter TikTok Instagram Threads Youtube Google News Blue Sky Social RSS

Reporterzy.info - online media studies magazine. The world of communication from the inside. Media, journalism, PR and marketing. Data, reports, analyses, advice. History and market, law, photography, job offers.



Reporter shopping

Reporter shopping

Affordable laptops, notebooks and netbooks
Affordable laptops, notebooks and netbooks
for writing
Digital SLR and compact cameras
Digital SLR and compact cameras
for photographers
Books and e-books about media
Books and e-books about media
for reading
Video drones and flying cameras
Video drones and flying cameras
for pilots
Gimbals for stabilizing video
Gimbals for stabilizing video
for those on the move
Software and apps for creative work
Software and apps for creative work
for digital creators
More occasions

follow us 👉 on Youtube
Watch more 👇
#4Lines 4 a Good(?) Morning SHORTS
Read books and e-books

Read books and e-books

Okładka Understanding Media: The Extensions of Man
Understanding Media: The Extensions of Man
Okładka Media Control. The Spectacular Achievements of Propaganda
Media Control. The Spectacular Achievements of Propaganda
Okładka The 40-Day Social Media Fast
The 40-Day Social Media Fast
Okładka Social Media Marketing All-in-One For Dummies
Social Media Marketing All-in-One For Dummies
Okładka Trust Me, I`m Lying: Confessions of a Media Manipulator
Trust Me, I`m Lying: Confessions of a Media Manipulator
Okładka Hate, Inc.: Why Today`s Media Makes Us Despise One Another
Hate, Inc.: Why Today`s Media Makes Us Despise One Another
more books and e-books

Reporterzy.info

More about us

Our tools and services

Contact


© Dwornik.pl Bartłomiej Dwornik 2oo1-2o26