po polsku
illustration: bing.com/createThe latest report from No Fluff Jobs, "Ranking of Professions 2024. How Do Poles Evaluate Selected Professions?" shows that politicians and influencers are held in the lowest esteem.
- 86% of respondents believe that politicians earn too much,
- 69% say the same about influencers.
- Among professions with low social importance, influencers lead with 61% of responses,
- followed by politicians at 39%.
High-Value Professions but Low Pay
On the other hand, Poles value the importance of medical and agricultural professions.
- Doctors (80%),
- nurses (75%),
- and teachers (54%)
are considered the most socially impactful professions according to respondents. At the same time, these professions are seen as underpaid by Poles.
- 65% of respondents believe that nurses are underpaid,
- 59% feel the same about farmers,
- and 54% about teachers.
Affection and Gender Perceptions in Professions
Medical and agricultural professions are the most positively viewed. Nursing evokes positive associations in 71% of respondents, the medical profession in 66%, and farmers in 63%. The least affection is felt towards politicians (70%) and influencers (54%).
The report also highlights insights on gender perceptions in various professions. 88% of respondents consider the medical profession gender-neutral, even though, according to GUS data, nearly 60% of doctors are women. Similarly, 67% view teaching as gender-neutral, although women make up over 80% of those employed in this field. The most "male" profession, according to the survey, is farming (52%), followed by police work (46%) and programming (39%).
The No Fluff Jobs report "Ranking of Professions 2024. How Do Poles Evaluate Selected Professions?" was based on a DIY survey conducted on the Omnisurv by IQS platform from January 12–14, 2024 (CAWI). The survey was conducted with a representative sample of 1,000 working, professionally active Poles aged 18-64. The full report is available at:
https://nofluffjobs.com/insights/raport-profesja-ranking-zawodow/
COMMERCIAL BREAK
New articles in section Media industry
Paid journalistic content. Market trends and forecasts by Reuters Institute
Krzysztof Fiedorek
Only 18 percent of internet users pay for online news access, and the rate has not increased for the third year in a row. Norway sets records with 42%, while Greece does not exceed 7%. Globally, nearly one in three subscribers cancels after a year.
Gen Alpha avoids tough topics. What young people are really looking for
Krzysztof Fiedorek
Generation Alpha prefers humor in 46% of cases, while only 12% are interested in news and political topics. Young people and children consciously limit what negatively affects their emotions - according to the report "Gen Alpha Unfiltered" published by GWI.
YouTube redefines viewer engagement. Goodbye to returning viewers
KFi
As many as 30% of internet users now turn to YouTube as their main news source, and 65% consume news in video form. Now the platform is shaking things up. Reach still matters, but engagement is what really counts.
See articles on a similar topic:
Blogs in E-commerce. Report by Elephate and Senuto
KrzysztoF
The average number of indexed articles on e-commerce blogs is 565, with each post attracting 347 readers per month. The health industry generates the highest organic traffic per single article. The authors of the "E-commerce Blog Ranking" take a behind-the-scenes look at the commercial blogosphere.
Gen Z Will Force Brands to Tell the Truth. GWI Report and Forecasts
Krzysztof Fiedorek
They value authenticity and brand transparency, preferring socially engaged companies. Young people see technology as a tool for growth, not just entertainment. In relationships, they prioritize genuine connections despite being highly active online. What do we know about Gen Z, and what does this mean for marketing? And beyond.
New Individual Mass Media (Mass Self Communication)
Grzegorz D. Stunża
In the latest issue of "Le Monde Diplomatique," there’s an article by Manuel Castells titled "Individual Mass Media." The author points out that media, once subjective and often party-affiliated (as with newspapers), only briefly moved away from one-sidedness when under various pressures.
Algorithmic personalization study. Who and how understands digital media
KFi
Most internet users believe that everyone sees the same content online. Meanwhile, algorithms personalize messages so effectively that a young woman with higher education receives different information than her father. Researchers reveal who truly understands the mechanisms.
