24.06.2024 Law in media
Data for Benefits: What Encourages Sharing Personal Information Online
Krzysztof Fiedorek
Most Poles are aware of the value of their personal data and do not share it without reason. However, one in five is willing to share data in exchange for benefits, and 16% of us do not remember if we have done so. These are the results of a study conducted by ChronPESEL.pl and the National Debt Register under the patronage of the UODO.
illustration: Bing/CopilotWillingness to share data depends on age, gender, education, and place of residence. Younger individuals and those with higher education are more likely to disclose information, as are men when it comes to permanent discounts and women for one-time promotions. Residents of large cities are more cautious than those from smaller towns.
The most popular benefits that encourage individuals to provide sensitive data include:
- permanent (35%) or one-time (31%) discounts/promotions.
- free products/services (27%),
- free apps/accounts (22%),
- exclusive content (16%),
- personalized offers (15%).
What Data Do We Share and What Are the Risks?
The study by ChronPESEL.pl and the National Debt Register shows that the prospect of gaining additional benefits encourages Polish internet users to share:
- email address (80%),
- first and last name (59%),
- phone number (55%),
- residential address (33%),
- PESEL number (8%),
- identity card number (7%).
Experts warn that sharing email addresses, names, and phone numbers can create risks of phishing and account takeover.
– If this is a special email address that we use, for example, only for shopping or using services, it`s not a problem. It’s worse if we use the same address daily and have provided it, for example, to our bank – warns Bartłomiej Drozd, an expert from ChronPESEL.pl, as quoted by the NEWSERIA agency. – If an email, name, and phone number leak into the hands of cybercriminals, they may attempt to reset passwords and use recovery procedures to take over a bank account.
Despite educational campaigns, 2.4 million Poles do not see the dangers associated with sharing their PESEL number. Some mistakenly believe that blocking their PESEL protects them from all obligations.
A study conducted in April 2024 on a representative group of 1,016 Poles shows that Poles are increasingly aware of the need to protect their personal data, but there is still a need for education regarding the risks associated with sharing data, especially their PESEL number.
COMMERCIAL BREAK
New articles in section Law in media
SLAPP Lawsuits in Europe. How Journalists and Activists Are Silenced
Krzysztof Fiedorek
The number of strategic lawsuits aimed at intimidating journalists, activists, and civil society organizations is increasing in Europe. According to the CASE SLAPPs Report 2024, as many as 1,049 such cases were identified between 2010 and 2023.
Why do People Spread Disinformation? Results of DigiPatch Research
Ewelina Krajczyńska-Wujec
People strongly driven by the need for power are more likely to share posts on social media, including disinformation. Power itself, like the need to gain prestige and recognition, is not associated with the frequency of spreading false information, according to research involving Professor Małgorzata Kossowska from the Jagiellonian University.
How South Asian Governments Manipulate Media. IFJ Report
Krzysztof Fiedorek
South Asia faces significant challenges in maintaining democracy and press freedom. The latest report from the International Federation of Journalists (IFJ), "Artificial Independence: The Fight To Save Media and Democracy," highlights the growing threats faced by journalists, including violence, financial pressures, and censorship.
See articles on a similar topic:
Big Data in Poland. Companies Lack Ideas for Data Utilization
KF
Only 11 to 16 percent of domestic companies report using Big Data solutions, according to a survey by OVH and Intel. Among companies that have not yet used Big Data, only 2 percent plan to adopt this technology this year. Meanwhile, nearly all large and small companies admit to collecting customer data.
Cyber Threats 2023: Phishing Dominates, AI Targeted
Krzysztof Fiedorek
The CERT Orange Polska 2023 report reveals a rapidly evolving cyber threat landscape. Phishing has taken a decisive lead, accounting for over 44% of reported incidents. Advanced social engineering techniques, deepfakes, and a surge in malicious ads lure users with promises of quick profits or easy opportunities.
How #MeToo Changed Journalism. Report by Reporters Without Borders
Krzysztof Fiedorek
The #MeToo movement has turned the media world upside down, creating new spaces to fight for women’s rights and confronting journalists with challenges they hadn’t previously faced. From new editorial roles to increasing cyberbullying threats, journalism is undergoing a revolution, and feminist media is gaining strength to openly address violence and discrimination.
Local Media in Poland - Court Cases
Bartłomiej Dwornik
Investigative journalists in local newsrooms often remain in the shadow of their colleagues from national outlets, despite frequently being the first to uncover a scandal.
